R.I.P. EVR but the Main Ingredient lives on! Pure P is in town from Stockholm and will join me Monday to play a guest DJ set and talk life, his Devotion party (that I am dying to spin at) and his latest production and remix work.
Check this and weekly future episodes of The Main Ingredient here at jonolivermusic.com!
About Pure P:
Pure P was born in 1985 in Stockholm, Sweden and has been a music lover since a very young age. He started playing guitar at the age of 11, recorded his own rap songs at the age of 12 and evolved his musical spectrum through hip-hop to soul, funk, r&b, disco, boogie, house, afro beat, jazz, gospel and many other styles throughout the years – both as a consumer and as a producer in addition to his DJ repertoire. Today he’s an established DJ, producer and songwriter, mix and mastering engineer, but primarily a music freak that loves to make people dance. He’s deejayed across Europe and the United States and collaborated with well-renowned artists internationally. These are a few milestones:
Pure P started off his career as one half of the critically acclaimed hip-hop duo Up Hygh together with Rick Skizzo. In 2006 the group released their self-produced debut album “Venus” that featured appearances by Little Brother, Planet Asia, Eska, ADL and many more. The album created quite a buzz and received praise from the likes of Questlove, Ali Shaheed Muhammad, DJ Vadim and Gilles Peterson. Venus was nominated for “Best hip-hop/soul album” in 2007’s annual P3-Guld awards and the first single off the album, “Love Dat”, received a nomination for “best track” in the highly respected Worldwide Awards. During this time Pure P also excelled in his DJ-career, landing a residency at Stockholm’s most established (at the time) hip-hop party, Yes!, and several international DJ-gigs.
In 2007 P formed a new project together with soul/r&b-singer Melo, under the name Hygher Baby, and released the album “Let Me Play U Something U Have Never Heard” in 2008. This was also the year Pure P founded his r&b party, Devotion, together with DJ Will-Rock – one of Sweden’s most renowned DJs, which continues today. The party was an instant success among the dance community in Stockholm and gained respect in the club scene. On the production-side, Pure P focused on remixes, bootlegs and edits the following year. This resulted in a few (more) releases on GAMM records. Among other projects in 2009 Pure P released the full-length-remix-album “On My New York Shit” that created a buzz among DJs all over the world. The first track on the album “New York City (Allstar Mix)” ended up being the most-purchased song on Turntable Lab Digital in 2011.
In 2010 Pure P started working with the +FE Music team including Foreign Exchange, Yahzarah, Darien Brockington and Median. He produced two tracks on Yahzarah’s album “The Ballad of Purple St James” that both became singles with videos. The first one, “Cry Over You” (feat. Phonte), was released in 2010 and the second, “Love Come Save the Day”, in 2011. During the same period he also produced a remix for Foreign Exchange’s single “Maybe She’ll Dream of Me” that featured Darien Brockington and Median. That, and a Pure P Remix of “All or Nothing”, were featured on the +FE Reworks album in 2013 alongside well known names like
?uestlove, James Poyser, 4Hero & Focus….
In 2012 Pure P became a resident DJ/co-host for swedish hip-hop radio show “En kärleksattack på svensk hip hop” on Swedish public radio station SR Metropol. He also started a mastering service for record labels such as the much-hyped house label Local Talk. As a producer he released a track on swedish rapper Nimo’s debut album called “Mitten av min hand”. Meanwhile, he maintained a high frequency of DJ-gigs in Stockholm and abroad. In 2013 Pure P got nominated for the “DJ of the year” award by Kingsize Magazine, Scandinavia’s biggest hip hop magazine.
Today Pure P is working in the studio on beats, songs, mixing and mastering, as well as holding down the Devotion party at Fasching in Stockholm every Friday.